Holiday Sneer?
Written by Galia Myron 23 November 2009
Report says that people won’t feel that holiday cheer, but it doesn’t have to be that way.
Holiday cheer won’t be any brighter this year than last, says a Gallup Poll examining the public’s attitudes towards holiday spending. According to Gallup, if economic trends continue, Wall Street chagrin will spill over onto Main Street, dampening some holiday spirits and spending.
No e-Hermits Here
Written by Galia Myron 22 November 2009
Previous reports of Internet-related social isolation have been slightly exaggerated.
Facebook, Twitter and cell phones don’t necessarily make hermits out of modern man, as previously reported, a Pew Internet Personal Networks and Community survey states. The latest findings on social relationships and technology state that use of when examining people’s “full personal network” including strong and weak ties, social networking tools such as Facebook actually contribute to a more diverse network.
A Face Your Mother Can Trust
Written by Galia Myron 16 November 2009
When it comes to spending, people are more easily influenced by business leaders than celebrities.
An AdWeek Media/Harris poll examining which public figures are most persuasive in advertising found that as spokespeople, celebrities may be losing their influence, while business leaders may be more persuasive.
Put Your Best Face Forward
Written by Galia Myron 13 November 2009
The beauty industry is set to experience a boom in business.
The beauty biz will enjoy a boom soon, say demographers at Age Curve Consulting who predict that the demographics that are most actively interested in beauty products will saturate the market soon. Hispanic women spend almost one-third more on beauty products than their peers, and the large Generation Y group will be active beauty consumers, adds Age Curve.
Knowing What You Pay For
Written by Galia Myron 10 November 2009
Consumers will pay more for food that has detailed nutritional labels, but brand matters.
A Spanish study has found that customers are willing to spend more money on food items that offer more detailed nutritional information than on so-called “light” products that do not. Researchers from the University of Santiago de Compostela (USC) and the Centre for Agro-Food Research and Technology of Aragón (CITA) examined the effects of the nutritional labeling of breakfast biscuits, a high-fat and widely-consumed food in Spain, on consumer spending.
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